Artistry Makeup
ACD: David Acosta
Digital Art Direction & Design: Sofia Emm
Copywriter: Jill Serron
The Impact:
Creating and art directing for a 360 campaign ranging from video, digital, social, and education materials that enriched the restage launch and surpassed business expectations.
Drove 15k likes for the brand across 5 launch-week posts through concepting, art direction & execution of the social campaign fueling early product momentum